PURCHASE, N.Y. - Today, Pepsi announced its partnership with the Yankees' rising star Aaron Judge – a member of the newest Yankees generation – the "Baby Bombers." Outfielder Aaron Judge will serve as the face of Pepsi, championing the spirit and excitement of baseball, both on and off the field. The partnership serves as a continuation of PepsiCo's longstanding historic partnerships within the sport, as well as its commitment to bring baseball fans memorable experiences through its beverage portfolio.
"We are thrilled to welcome Aaron to the Pepsi family," said Justin Toman, Senior Director, Sports Marketing, PepsiCo. "He's one of the biggest rising stars in baseball and we're looking forward to working together to engage baseball enthusiasts in new and unique ways next season and beyond."